We gathered at LnL to discuss the topic "Lean and mean! - appearance, fashion and style in SL!". Fashion seems to be booming in SL. We might say that this puts a great emphasis on appearance and style in-world. Perhaps even a strain on those residents who are not into fashion. Most of the participants thought that being fashion-sensitive in Second Life was not that important, despite the fact that assumptions are made about people/avatars based on the way they look. All agreed that SL offered the possibility to make use of unlimited creativity resources and that it is certainly cheaper than RL, making it possible to give a unique perspective of oneself and to experiment. It was interesting to see that for some the style they have chosen in SL now influences the way they dress in RL! Not many believed that brands are important in SL; they stated that a name may draw attention and make one feel interested and curious about what is being produced, but they wouldn't purchase a fashion product based on its brand. It was also mentioned that it may not be clear to a newbie easy it is to customize the avatar and the endless possibilities available; as a response to that several members of the group mentioned mentoring and how important it is to guide people through the first steps in SL. The group also discussed briefly fashion shows and the imapct they have in the SL community; most agreeded that they have a very small impact and become a bit irrelevant as there are no seasons in SL! Food for thought! For others who participated in fashion shows, this was an interesting yet stressful experience. The group was supportive of fashion designers encouraging them to continue to create thus contributing to the evolution of SL. To conclude, appearance is important in SL for most of its residents! Fashion and style are means to fully enjoying Second Life, for some of us one of the most interesting ways of experiencing SL, for others simply an extravaganza! Whichever the case, enjoy and dare to be different! Join us for a new topic and an amazing group of people for an interesting and lively discussion at LnL! :)
PS: Enjoy the beautiful photo of LnL's Lounge London always surprises us with!
PS: Enjoy the beautiful photo of LnL's Lounge London always surprises us with!
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